Stop Selling To Your Customers and Grow Your Business
Our complimentary Stage Five Selling™ briefing
shifts your sales away from sales techniques that mean little
to customers. Instead, sales people must become experts in
managing the buying process, thereby increasing sales and
margins while making competitors irrelevant.
“Value” might be the most overused,
and almost meaningless, word in sales today. Companies touting “value” should
be selling real solutions to customer perceived problems in
a way that a customer is willing to pay a premium to get
them.
Now that is value.
Doing this requires a fundamental shift in how we
sell, combined with new tools and skills reflecting the way
buyers want to be sold to. The harsh truth is that
people don’t need more sales skills, but they must become
experts in understanding and managing the buying process.
Companies and people responsible for managing sales who resist
this change will be out-sold, out-maneuvered and out-witted
by their own customers who will find suppliers that do grasp
the importance of knowing that the way they sell to them
is much more important than what they are selling.
There is nothing more important to your company than ensuring
that the business is a fine tuned revenue-generating engine implementing
a proven strategy to optimize revenue results – starting
today by making competitors irrelevant to the customers you’re
fighting to get and keep.
for our complimentary, on-site Stage Five Selling™ workshop
that shows you a tested, proven way of attracting and keeping
the right customers, and protecting and improving margins
as you make your competitors irrelevant to customers. You’ll
also receive an audio CD with our compliments introducing
you to the concept.
This is not sales training. The session
is designed so that everyone - from senior executives to
marketing and sales management and the sales team - will
come away with ideas they can use immediately when selling
and managing customers more profitability.
This vital, on-site and complimentary workshop will
show you …
- current research findings that
answer the question: What are customers asking for and
what are your successful competitors doing to steal your
customers?
- the five stages of sales effectiveness so
you’ll know where your team is.
- the revenue-generating system plus new
strategies and skills needed to drive sales successfully.
- the new role of marketing that
empowers sales teams.
You will learn proven, revenue-generating
tools to put into practice as soon as the workshop is over.
Results may well start appearing on the next quarterly
sales and profit report.
Who leads the workshop?
Ben Tadros, who created Stage Five Selling™,
leads the briefing. A seasoned sales and marketing executive,
he has more than 20 years experience leading successful international
companies in manufacturing, distribution, retail, technology,
sales promotion, fulfilment and performance research. Ben
founded and led companies around the world to a combined
US$780-million in sales. He spearheaded successful marketing
and sales plans that generated consistent annual growth and
built market leadership in the toughest industries. His ideas
and approach have been quoted in publications such as The
Economist and The International Herald Tribune,
among others.
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Atticus Interim Management
1 First Canadian Place, Suite 3700
100 King Street West
Toronto Canada M5X 1C9
416.644.8795
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